Team Blog

We're thrilled to share that our very own CEO and founder, Justin Couto, recently made a special guest appearance on the European podcast, "Movie Reviews with Ceren!" This amazing opportunity brought SoCreate to the forefront of the film industry conversation in a region where the SoCreate community is growing, and we couldn't be more proud. In case you're new to Ceren's podcast, it's a well-regarded platform where listeners across the globe gain insight into the cinematic universe. Ceren dives into movie reviews, explores trending topics, and conducts interviews with key figures ... Continue reading

San Luis Obispo, CA – SoCreate, the trailblazing software company based at Cal Poly State University's Technology Park, unveils its industry-transforming tool, SoCreate Writer today. This cloud-based application equips writers at all levels with the tools to transform their story ideas into fully realized scripts for film, TV, and short stories. For too long, writers have been grappling with outdated and complex screenwriting software that often hinders creativity and results in writer's block. In response to this, SoCreate founder Justin Couto, himself a former aspiring screenwriter, saw the need for an intuitive ... Continue reading

Need a gift for the movie-lover in your life? The women on our SoCreate team have just the thing! We rang in the holiday season with a Ladies Lunch at Madonna Inn in San Luis Obispo, which was decorated from floor to ceiling in kitschy yuletide cheer. And we came bearing gifts: movie-themed presents for a White Elephant gift exchange. Every month, all of the SoCreate women get together for a ladies lunch to reconnect on work and life. Women are underrepresented in our software creating industry, and we want to change that! So, this lunch helps the team connect and support each other. And... Continue reading

SoCreate is growing its outreach team, with the addition of our new director of community outreach, Courtney Meznarich. Courtney joins SoCreate at a crucial juncture: over the next several months, we’re preparing to revolutionize screenwriting, and Courtney will help us shout it from the rooftops! Courtney’s background spans journalism, performing arts, marketing, and public relations, making her uniquely qualified to tell SoCreate’s story. Courtney’s love of writing started in a Paso Robles High School journalism classroom, where she quickly rose to editor-in-chief of the Crimson... Continue reading

Oh, you thought we were only building revolutionary screenwriting software over here at SoCreate? You must not know our founder Justin Couto very well! If there’s one thing I’ve learned during my time with this company, it’s that we do nothing halfway. We won’t even stop at 99.99 percent! And that’s why regular ol’ office décor won’t do. We’re painting our own Sistine Chapel, screenwriting style. What does that mean, exactly? Well, we can’t show you until it’s done, so you’ll have to wait and see. But here are some hints: We’ve got two full-time artists on board, and they’ve got scaffolding that’s... Continue reading

If you have ever visited the SoCreate office, you may know about our awesome wall mural that stands just outside of our conference room, but what most people do NOT know is that it was designed and created by our very own, in-house artist, Anthony Harris! In today's blog post, we will share Anthony's story including his background in art, the process of designing and painting the SoCreate mural, and a sneak peek into the future art plans for the rest of the office. For as long as he can remember, Anthony has been interested in art. As a graphic design major at Cal Poly San Luis Obispo, he had the... Continue reading

Last week, our three SoCreate ladies met up for the first-EVER SoCreate Monthly Ladies Lunch. With 17 total SoCreate team members, made up of 14 guys and only 3 ladies, you can imagine how nice it was for our gals to get together for lunch to just chat. The idea for the monthly Ladies Lunch actually did not come from one of us, but rather from our founder and CEO, Justin Couto. He came to me about a month ago with the idea of implementing these monthly get-togethers to give our ladies a chance to hang out away from all of that 'office testosterone.' ;) As we continue to grow as a company... Continue reading

Well, readers, we have made it to our final new SoCreate team member introduction! Last, but most CERTAINLY not least, please put your virtual hands together and welcome our third new software engineer, John Jenson! We are excited to have you here, John. John was born in Gilroy, CA (that makes two of us from the Garlic Capital of the World :) ), and lived there for the first two years of his life. At age 2, John and his family moved to Utah where they lived for a few years before returning to California and landing on the Central Coast. After high school, John headed down to UC Santa Barbara where his.. Continue reading

It is with a heavy heart that I bid you farewell, readers! It has been an amazing ride, but I am sad to report that my time at SoCreate is coming to a close. It has been a true pleasure writing for you! When I reflect back on my last year at SoCreate, I have nothing but positive memories. I cannot express how grateful I am for this wonderful community of writers that I’ve come to know so well and for all of the amazing learning opportunities I’ve been presented with during my time here. Working at SoCreate…where do I start? What an amazing experience! I came into this position just over a year out ofl... Continue reading

I’d still consider myself a tech world newbie. There’s lots to love about it – being part of building something new, the comradery and “we’re all in it together” attitude, starting something from scratch, and constant innovation and education. Perhaps I don’t know enough just yet to point out many things I don’t like, but I have one very obvious observation. The tech world is a man’s world. That’s changing, however, and we have both women AND men to thank for leading the conversation. "It's no secret that the world of startups and venture is heavily male-dominated, however, time and time... Continue reading